# ShopFashion.si

> ShopFashion.si is an independent Super Intelligence fashion concierge. "SI" stands for Super Intelligence. You describe who you are shopping for in one sentence (e.g. "my wife, anniversary dinner, minimal, loves gold, under $150") and it returns 3 to 6 picks across dresses, tops, outerwear, jewelry, bags, scarves, shoes and accessories, menswear and vintage, each with a one-line reason and a link to a live Etsy search of real pieces from independent makers and vintage sellers.

Key facts:
- ShopFashion.si does not sell clothing. Sellers on Etsy handle checkout, shipping and returns. ShopFashion.si may earn a commission on purchases. It is not affiliated with or endorsed by Etsy.
- The concierge runs in the browser and extracts recipient, occasion, category, material, color, vibe, personalization, handmade and budget.
- An AI try-on lets you upload a photo and preview a dress, coat, necklace, bag or other piece on yourself or the recipient (processed by our image partner; we don’t store photos).
- Prices shown are estimated ranges; sellers set the final price.
- A mobile "Looks" feed shows AI-styled illustrations (not specific products) with "Shop similar" links.

## Pages
- [Home and concierge](https://shopfashion.si/)
- [How it works](https://shopfashion.si/how-it-works)

## Style and gift guides
- [Fashion Gifts for Her](https://shopfashion.si/for/gifts-for-her/): How to choose a fashion gift for her that she will actually wear: jewelry, bags, scarves and dresses from independent makers. Get AI picks.
- [Fashion Gifts for Him](https://shopfashion.si/for/gifts-for-him/): Stylish gifts for him: leather wallets, belts, merino knits, shirts and rings from independent makers. Get AI picks in seconds.
- [Wedding Guest Outfits](https://shopfashion.si/for/wedding-guest/): What to wear as a wedding guest by dress code and season, plus real dresses and accessories from independent makers. Get AI picks.
- [Date Night Outfits](https://shopfashion.si/for/date-night/): Date night outfit ideas that feel like you: slip dresses, silk tops, mini bags and jewelry from independent makers. Get AI picks.
- [Fall Layering Guide](https://shopfashion.si/for/fall-layers/): How to layer for fall: trench coats, knits, quilted jackets, boots and scarves from independent makers. Get AI picks.
- [Vintage Fashion Finds](https://shopfashion.si/for/vintage-fashion/): How to shop vintage clothing and accessories online: sizing, condition, eras, plus real vintage sellers on Etsy. Get AI picks.
- [Handmade Jewelry Gifts](https://shopfashion.si/for/handmade-jewelry/): How to choose handmade jewelry: metals, pearls, engraving and sizing, plus real pieces from independent jewelers. Get AI picks.
- [Work Wardrobe Essentials](https://shopfashion.si/for/work-wardrobe/): Build a polished work wardrobe: silk blouses, tailored coats, totes and timeless jewelry from independent makers. Get AI picks.
- [Fashion Gifts for Mom](https://shopfashion.si/for/gifts-for-mom/): Fashion gift ideas for mom: scarves, pearls, cashmere and bags from independent makers. Get AI picks for her style.
- [Bridesmaid Gifts and Accessories](https://shopfashion.si/for/bridesmaid-gifts/): Bridesmaid gift ideas: personalized jewelry, robes, scarves and clutches from independent makers. Get AI picks.
- [Sustainable Fashion Picks](https://shopfashion.si/for/sustainable-fashion/): Shop more sustainably: vintage, handmade, linen and long-lasting leather from independent makers. Get AI picks.
- [Menswear Style Basics](https://shopfashion.si/for/mens-style-basics/): Menswear basics that always work: oxford shirts, merino knits, leather belts, coats and boots from independent makers. Get AI picks.
- [What to Wear to Thanksgiving: Cozy, Polished, Comfortable](https://shopfashion.si/for/thanksgiving-outfits/): What to wear to Thanksgiving dinner, Friendsgiving or family photos: cozy, polished outfits you can sit, eat and relax in. Get a complete AI-picked look.
- [Christmas Outfit Ideas for Every Plan](https://shopfashion.si/for/christmas-outfits/): Christmas outfit ideas for Christmas Day, Christmas Eve dinner, church and family photos: festive, comfortable looks for every plan. Get AI-picked pieces.
- [Ugly Christmas Sweaters (That Are Still Kind of Great)](https://shopfashion.si/for/ugly-christmas-sweaters/): Ugly Christmas sweaters for office contests, parties and matching couples: handmade, vintage and funny picks from independent makers. Get AI picks.
- [Clothing and Accessory Gifts for Dad](https://shopfashion.si/for/gifts-for-dad/): Clothing and accessory gifts for dad that he will actually wear: flannel, knitwear, belts, wallets and scarves from independent makers. Get AI picks.
- [New Year’s Eve Outfits: Sparkle Without the Stress](https://shopfashion.si/for/new-years-eve/): New Year’s Eve outfit ideas for parties, dinners and cozy nights in: sequins, velvet and easy-chic sets. Get AI-picked pieces from independent makers.
- [Maternity Clothes That Work for Real Life](https://shopfashion.si/for/maternity/): Maternity clothes that work for real life: work outfits, photoshoot dresses and comfortable everyday pieces from independent makers. Get AI picks.
- [Plus-Size Outfits for Every Occasion](https://shopfashion.si/for/plus-size/): Plus-size outfits for weddings, holiday parties and everyday work from independent makers, many made to your measurements. Get AI picks in your size.
- [How to Choose a Winter Coat](https://shopfashion.si/for/winter-coats/): How to choose a winter coat by warmth, fabric, length and fit: wool, down and shearling from independent makers and vintage sellers. Get AI picks.
- [Festival Outfits: Comfortable, Expressive, Weather-Ready](https://shopfashion.si/for/festival-outfits/): Festival outfit ideas for summer music festivals, desert events and country concerts: comfortable, expressive and weather-ready. Get AI picks.
- [Mother of the Bride and Groom Outfits](https://shopfashion.si/for/mother-of-the-bride/): Mother of the bride and groom outfits for garden, evening and winter weddings: elegant dresses and separates from independent makers. Get AI picks.
- [Vacation Outfits: Warm-Weather Getaways and Winter Escapes](https://shopfashion.si/for/vacation/): Vacation outfit ideas for beach trips, ski weekends and city breaks: versatile, packable pieces from independent makers. Get AI picks for your trip.
- [Easter Outfits for Brunch, Church and Family Photos](https://shopfashion.si/for/easter/): Easter outfit ideas for brunch, church and family photos: pastel dresses, light layers and coordinated looks from independent makers. Get AI picks.

## Articles
Blog: https://shopfashion.si/blog/ · RSS: https://shopfashion.si/blog/feed.xml
- [What to Wear to a Work Holiday Party: Polished, Festive and Comfortable](https://shopfashion.si/blog/work-holiday-party-outfits/): What to wear to a work holiday party: how to read the dress code and venue, festive-but-professional outfit ideas and what to keep in mind.
- [What to Wear to a Winter Wedding as a Guest](https://shopfashion.si/blog/winter-wedding-guest-outfits/): Winter wedding guest outfit ideas by dress code, with tips on staying warm, choosing colors and fabrics, and shoes for snow, in every size and budget.
- [What to Wear to a Job Interview: A Calm, Practical Guide for Any Industry](https://shopfashion.si/blog/what-to-wear-to-a-job-interview/): What to wear to a job interview in any industry: how to research the dress code, outfit ideas, video interview tips and a night-before checklist.
- [What to Wear to a Holiday Party: Outfit Ideas for Every Dress Code](https://shopfashion.si/blog/holiday-party-outfit-ideas/): Holiday party outfit ideas for office parties, casual get-togethers, cocktail events and New Year's Eve, in every size and budget, with comfort in mind.
- [What to Wear on a First Date: Comfortable, Confident Outfit Ideas](https://shopfashion.si/blog/what-to-wear-on-a-first-date/): What to wear on a first date: outfit ideas for coffee, dinner, drinks and active dates, with tips for comfort, confidence and being yourself.
- [Travel Capsule Wardrobe: How to Pack Light and Still Have Outfits for Every Day](https://shopfashion.si/blog/travel-capsule-packing-list/): How to pack a travel capsule wardrobe: a simple formula, a mix-and-match color plan, fabric tips and a packing checklist for carry-on trips.
- [The New Way to Shop for Clothes: One Sentence, One Complete Outfit](https://shopfashion.si/blog/new-way-to-shop-for-clothes/): Old clothes shopping meant scrolling and guessing sizes. The new way: tell Super Intelligence your size, budget and occasion and get a full look.
- [How to Read a Size Chart: A Body-Neutral Guide to Buying Clothes That Fit](https://shopfashion.si/blog/how-to-read-a-size-chart/): A body-neutral guide to taking your measurements, reading size charts, understanding fit notes and choosing between sizes when shopping online.
- [How to Mix Patterns: Simple Rules for Pairing Stripes, Florals, Checks and More](https://shopfashion.si/blog/how-to-mix-patterns/): How to mix patterns with confidence: scale, color, anchors and easy pairings like stripes with florals, plus starter outfits to try.
- [How to Dress for an Occasion on a Budget](https://shopfashion.si/blog/dress-for-an-occasion-on-a-budget/): Practical ways to dress well for weddings, parties, interviews and events on a budget: restyling, one hero piece, vintage, renting and smart spending.
- [How to Build a Capsule Wardrobe That Actually Works for Your Life](https://shopfashion.si/blog/capsule-wardrobe-guide/): A practical, body-neutral guide to building a capsule wardrobe: auditing your closet, choosing a palette, core pieces and filling gaps on a budget.
- [How to Build Outfits Around One Statement Piece](https://shopfashion.si/blog/build-outfits-around-a-statement-piece/): How to style one bold statement piece five different ways: choosing supporting pieces, balancing color and shape, and dressing it up or down.
- [How to Brief an AI Stylist for Better Results: What to Tell It and Why](https://shopfashion.si/blog/how-to-brief-an-ai-stylist/): How to brief an AI stylist for better outfit suggestions: the details that matter, example prompts, how to refine results and what stays in your hands.
- [How AI Shopping Assistants Are Changing How We Buy Clothes: An Honest Look](https://shopfashion.si/blog/how-ai-shopping-assistants-are-changing-clothes-shopping/): An honest look at AI shopping assistants for clothes: what's changed, what virtual try-on and agentic checkout can and can't do, and how to use them well.
- [Fall-to-Winter Wardrobe Transition: How to Layer What You Already Own](https://shopfashion.si/blog/fall-to-winter-wardrobe-transition/): How to move your wardrobe from fall to winter: layering formulas, which pieces carry over, what to add and how to keep it simple and comfortable.
- [Business Casual Decoded: What It Means and How to Build Outfits That Fit Your Workplace](https://shopfashion.si/blog/business-casual-decoded/): What business casual really means, how it varies by workplace, core pieces to build around and outfit formulas for any body and budget.

## For AI agents
Built for AI shopping assistants like Grok Bot. Not affiliated with or endorsed by xAI.

Safe for AI shoppers:
- We never take payment or card data.
- Checkout happens on the seller's site (Etsy) with the owner approving.
- Photo try-on requires consent; photos are processed by our image partner and we don't store them.
- Every response carries a transparent affiliate disclosure.
- Prices, shipping, returns and stock are confirmed on the seller's page.

API (free, JSON, CORS open, ~60 calls/IP/day). Spec: https://shopfashion.si/openapi.json · Docs: https://shopfashion.si/agents
- POST https://shopfashion.si/api/shop {query, recipient?, occasion?, size?, budget?, avoid?[], count?<=6} -> picks[] (title, category, why, est_price_range, shop_url)
- POST https://shopfashion.si/api/bundle -> proposed bundle (3-6 items, alternates, running_total, bundle_id)
- POST https://shopfashion.si/api/bundle/refine {bundle_id, approve[], reject[]} -> swapped bundle + shop_the_whole_gift links
- POST https://shopfashion.si/api/agent-tryon {image_base64, style, who?, variations?<=5, consent:true} -> images[] + shop_url (photos processed by our image partner; we don't store them)

Example:
curl -s https://shopfashion.si/api/shop -H 'content-type: application/json' -d '{"query": "black and white striped sweater size M under $80"}'